The North Face & SportsShoes reignite their partnership of flagship RunThrough Trails SUMMIT Events
RunThrough Trails is proud to welcome back The North Face and SportsShoes.com as Presenting Partners of the 2025 SUMMIT events at Ladybower Reservoir and the Brecon Beacons, and as Associate Partner of Snowdonia Sea2Sky. They return following a successful 2024 season at Ladybower Reservoir and Snowdonia Sea2Sky where they delivered engaging race-weekend experiences through shoe clinics, shake out runs and film nights - creating a memorable and immersive brand experience for participants.
“We’re delighted to be joining forces with SportsShoes.com to support these inspiring RunThrough Trails events,” said Gareth Forrester, Account Manager at The North Face. “Together, we’re not only strengthening our commitment to advancing and elevating the visibility of trail running, but also enhancing the overall experience through education, innovation, and enjoyment. From expert insights to product testing - including the Summit VECTIV™ Pro 3 shoes - runners will have the opportunity to engage with The North Face and SportsShoes.com at all three events.”
“Last year’s partnership demonstrated how expert support and activations can transform a race weekend,” said James Tilley, Director of RunThrough Trails . “We’re thrilled to expand this collaboration to include title sponsorship of our brand-new Brecon Beacons event alongside Ladybower Reservoir and Snowdonia Sea2Sky, so even more runners can Run Inspired.”
Building on that momentum, we’re excited to expand the partnership across three Summit events in 2025. At Ladybower Reservoir on 27th-28th September 2025 and our brand-new Brecon Beacons on 9th August 2025, The North Face and SportsShoes.com will be Presenting Partners. They’ll deliver expert coaching sessions and product showcases as part of a two-day festival atmosphere at Ladybower - camping, social events and races on both the Saturday and Sunday that make it a full weekend adventure. At Snowdonia Sea2Sky , they will continue in the role of Associate Partner, offering shoe demos and event village activations as runners tackle the 25 km and 53 km routes through coastal and mountain terrain.
The RunThrough Trails SUMMIT events are designed to offer trail runners the opportunity to Run Inspired in some of the most incredible locations in the UK and now the world with the series having expanded to Europe this year. They present trail runners with the challenge they seek when adventuring out on the trails and a chance to share that experience with likeminded trail runners.
The North Face’s mantra of Never Stop Exploring really aligns with our RunThrough Trails Summit events. Every course asks runners to seek out hidden ridgelines, forge new paths through ancient forests and scale rocky summits - experiences that mirror the brand’s belief in curiosity, resilience and discovery. By bringing runners face to face with Britain’s most dramatic scenery, we aim not only to test their limits but to spark a lasting passion for exploration. These moments of challenge and reward are at the heart of what it means to Run Inspired.
This collaboration is made possible through SportsShoes.com ’s channel sponsorship of RunThrough’s full portfolio, granting both SportsShoes.com and The North Face exclusive activation rights at Ladybower Reservoir , Snowdonia Sea2Sky and Brecon Beacons . Together, we’ll continue to push boundaries, inspire exploration and deliver unforgettable trail-running experiences.
Registrations are still open. Visit RunThrough Trails to secure your place.
