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High Performance Named as Title Sponsor for 2024 London Half & 10k at Queen Elizabeth Olympic Park

 

Lead PR Image HP X London Half

Friday 7th July 2023

London: RunThrough are proud to announce High Performance, the renowned brand that has grown from the award-winning High Performance Podcast co-hosted by Jake Humhprey and Damian Hughes, as the title sponsor for the 2024 London Half & 10k at Queen Elizabeth Olympic Park

The High Performance London Half & 10k at Queen Elizabeth Olympic Park returns for the fifth time, with the event having first been hosted in 2019 (cancelled in 2020 due to COVID). The event will take place on Sunday 3rd March 2024 and will feature a Half Marathon, 10k and a kids race. All event options will take runners past the incredible London 2012 Olympic venues and be on fully closed roads with official chip timing. 

High Performance’s title sponsorship of the London Half & 10k at Queen Elizabeth Olympic Park is in celebration of the launch of the High Performance Foundation, aimed at supporting young people in developing essential skills and tools to thrive in today’s world. The High Performance brand has grown from the High Performance Podcast hosted by Jake Humphrey and Prof. Damian Hughes, turning the lived experiences of the planet’s high performers into life lessons. The business has an award-winning podcast, 2 best selling books, corporate leadership and mentor days, a live tour and now the High Performance Foundation. 

Matt Wood, Co-Founder of RunThrough, commented “it is incredible to be announcing High Performance as the Title Sponsor for the London Half & 10k at Queen Elizabeth Olympic Park. What Jake and Damian have built both with the High Performance Podcast and wider brand is incredible and to attract such a brand to be the title sponsor of one of our flagship events is very exciting having been a listener of the podcast since it started.” 

Jake Humphrey, Founder  of High Performance, said “So many of the conversations that we have had on the High Performance Podcast highlight how important exercise is for our mental health and physical well-being so we are delighted to be working with RunThrough – one of the best running communities in the country – to enable people to run together. Whether you are an experienced runner or this will be your first race, we would love you to take part. My kids are already excited about the children’s race.”

The High Performance London Half & 10k at the Queen Elizabeth Olympic Park is organised and operated by the UK’s biggest running events company, RunThrough, with a portfolio of 215 events that welcome over 200,000 runners every year across the United Kingdom. 

Participants can register to take part in the High Performance London Half & 10k at Queen Elizabeth Olympic Park here.

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Images can be found here.

Press Contact: Jamie Dellimore, RunThrough PR & Comms Manager E: jamie.dellimore@runthrough.co.uk 

About RunThrough: RunThrough is the UK’s largest running events company, holding 215 events with 200,000 individual runners entering an event this year. RunThrough sits under the GW Active parent brand that also encompasses the RT Kit, RunThrough Trails, Swim Bike RunThrough as well as flagship events including Hampton Court Palace Half Marathon, Surrey Half Marathon, Alton Towers Resort 10km and Half Marathon alongside the full calendar of events. RunThrough’s mission is to inspire a more active nation through running and the provision of quality, inclusive event experiences for runners of all ages and abilities and to be a leading voice within the endurance and mass participation industries. The organisation was founded in 2012 by Matt Wood and Ben Green, two former international runners from the north-west of England with a dream to share their passion for running to inspire the nation. 

About High Performance: High Performance is business centred in turning the lived experiences of the planet’s high performers into life lessons for everyone. The business has an award-winning podcast, 2 best selling books, corporate leadership and mentor days and a live tour. The brand explores the mindset, strategies, and habits of high achievers, sharing invaluable insights with its global audience.